Individual Project Report Essay Example | Topics and Well Written Essays - 500 words

Individual Project Report - Essay ExampleHowever, we can expect roughly of the following demographic skews in our advertising 1. Mostly people in America, Europe and Japan exit be viewing. Many areas of the Third World suck in intermittent Internet access and bad bandwidth, so streaming video is difficult to imagine. 2. There will likely be an additional skewing towards white lower-middle-class viewers. 3. People implicated in our campaign will likely be people of around college-going age, 18-35, interested in upwardly mobile education and master key positions. They will likely be of middle-class backgrounds. Using YouTube to reach out to the market of people online is a brilliant move for a variety of reasons. 1. It is self-demonstrating. We will be showing people how to do online advertising while we are promoting a school that does online advertising. 2. The type of people who are likely to be interested in getting into online advertising and experienced with the type of soc ial networks used to create viral marketing are the people watching YouTube videos. A new-made Super Bowl ad had advertising executives discussing how to construct a commercial, with the commercial changing as they brainstormed. It was a funny, self-aware advertisement for a car that overly satirized the advertising industry. Some videos in that vein could easily be produced and could be quite funny.